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Getting the details right in your pitch deck – FiratNews

Getting the details right in your pitch deck – TechCrunch

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VCs learn pitch decks extraordinarily rapidly, which signifies that each element holds the potential to get them to double down on a startup or simply cross altogether. Whereas crafting the high-level narrative is important, in fact, founders can’t skimp on the main points both.

That’s why each Disrupt, we host a session we name Pitch Deck Teardown. It’s a convivial workshop the place founders within the viewers ship me their decks, and I stroll by way of a curated set of them dwell in entrance of an distinctive VC panel, who critique the deck slide by slide. This yr at FiratNews Disrupt 2021, we have been joined by Maren Bannon, co-founder and managing accomplice at January Ventures; Vanessa Larco, accomplice at NEA; and Ben Ling, founder and common accomplice of Bling Capital.

We went by way of two decks — one shopper and one enterprise — overlaying about 30 slides in whole. It’s truthfully onerous to summarize all of the discussions we had on the panel — there have been simply so many attention-grabbing viewpoints that I extremely advocate studying the transcript or watching the video included under.

So for this abstract, I made a decision to select 4 slides, two from every deck, that provoked our panelists to point out how VCs can have radically completely different views on the identical materials.

Product slide

Slide 1

Most shopper decks, like this one concentrating on canine house owners, can have some type of product slide that exhibits precisely what a startup is constructing. It’s a important slide, however one that may be simple to get incorrect.

Larco preferred the design, however recommended providing buyers methods to dive deeper:

Screenshots are sometimes nice, but when it piques your curiosity, it will be nice if that they had a hyperlink to a Loom video or one thing in order that if I did need to go deeper and if I used to be actually interested in what the product truly seems like, I might. That stated, when it launches mechanically into video, I discover it sometimes onerous to sift by way of it until I’m actually already. So I believe screenshots with an choice to go deeper is nice. However this seems nice, the UI is nice and clear. It explains the three core elements of the app, which is mainly what I requested for upfront. So that is fairly nicely executed. (Timestamp: 9:00)

The corporate had a further slide identical to this one with three extra product screenshots. Larco felt that this possibly added a bit an excessive amount of details about the UI.

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